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Blokker Holding – Xenos, Intertoys Bart Smit, Leen Bakker and Cook&Co – Performance marketing | SEA | E-commerce

Performance marketing for Nextail / Blokker Holding

  • Companies: Nextail B.V: Xenos, Intertoys Bart Smit, Leen Bakker and Cook&Co
  • Goals: maintaining and optimizing existing performance channels
  • KPI’s: Revenue & ROI
  • Channels: SEA (Google & Bing), Affiliate marketing, comparison websites.
  • Strategy: Datafeed optimization, ROI focused buckets & position optimization.
  • Details: Interim in-house for 9 months

 

Category Affiliate marketing, Data analyses, Retargeting, SEA / Search engine advertising

Date June 18, 2019

Blokker Holding – Xenos, Intertoys Bart Smit, Leen Bakker and Cook&Co – Performance marketing | SEA | E-commerce